LG 77″ SMART OLED (2024) 4K B4 SERIES WITH TV W/WEBOS FLAT | OLED77B4P

LG 77″ SMART OLED (2024) 4K B4 SERIES WITH TV W/WEBOS FLAT | OLED77B4P

The LG OLED77B4P 77-inch Smart OLED 4K TV is an exceptional display that takes home entertainment to a new level, offering a combination of stunning picture quality, powerful processing, and a sleek design. Equipped with LG’s cutting-edge OLED technology, this TV provides over 8 million self-lit pixels that deliver true-to-life colors, infinite contrast, and perfect blacks, enhancing both light and dark scenes with clarity and vibrancy. The 77-inch 4K Ultra HD screen brings out the fine details in movies, sports, and gaming, immersing viewers in the content like never before. This TV is also designed with minimal bezels and an ultra-slim profile, making it a perfect addition to any room while adding elegance and style.

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The unmatched beauty of self-lit OLED pixels in the LG OLED77B4P 77 inch B4 Class 4K UHD OLED HDR Smart webOS 24 TV with ThinQ AI – 77 Inch Diagonal is more than meets the eye. Keep pace with the action with a native 120Hz refresh rate for smoother movement whether you’re gaming or watching sports. Entertainment extras like Dolby Vision™,* Dolby Atmos®* and FILMMAKER MODE™ give you the big-picture experience straight from your couch.

α8 AI Processor
Powered by the a8 AI Processor 4K and webOS 24, the B4 delivers a host of smart TV functionality. Starting with streaming over your home network via Wi-Fi 5 (802.11ac) or Ethernet, choose from a long list of services, such as Netflix, Max, Disney+, YouTube, Prime Video, ESPN, Apple TV, Sling TV, and more. You can also choose 300+ free LG Channels that encompass sports, fitness, cooking, and more. Control and browse it all with the included remote, LG ThinQ remote app, or use your voice. The B4 works with Google Assistant and has Amazon Alexa built-in.

Ultra Slim Design
The LG OLED B4 blends into the background with an almost invisible bezel for a seamless look. When you’re finished watching, display paintings, photos and other content to blend the LG OLED B4 into your space.

webOS 24 & LG Channels
No matter which TV you choose, your LG TV makes it easier than ever to find what you need and more. Browse all your favorite streaming apps and let LG Channels connect you to 300+ free channels of sports, fitness, cooking and more.*
*Internet connection and subscriptions to streaming services are required; number of LG Channels subject to change.

Self-lit Pixels
LG’s signature OLED technology creates an incredible watching experience and stellar picture quality illuminated with over 8 million self-lit pixels. Take in rich and accurate colors from the brightest to darkest parts of the scene thanks to 100% Color Volume* and with 100% Color Fidelity.
*Display Color Gamut Volume (CGV) is equivalent or exceeds the CGV of the DCI-P3 color space as verified independently** by Intertek.

Ultimate Gaming
Packed with gaming features, the LG OLED B-Series comes with everything you need to win. Experience crisp, smooth imagery from a 0.1ms response time and native 120Hz refresh rate. All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud,* the LG Game Dashboard and Game Optimizer put all the control at your fingertips.
*Subscription and compatible gaming controller are required.

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